Brighton SEO comes the USA — Kelvin Newman // brightonSEO
- Part 1 Brighton SEO comes the USA — Kelvin Newman // brightonSEO
Show Notes
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01:45brightonSEO's origin story and SEO community impactbrightonSEO began as a small meetup in a Brighton pub 13 years ago to promote knowledge sharing in the SEO community. It has since grown into a major UK search marketing event, drawing 4,000 attendees from 50 countries, and recently expanded into the United States.
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05:48Expanding brightonSEO beyond BrightonBrightonSEO is expanding beyond Brighton due to growing interest from US speakers and changing dynamics in the live event industry post-COVID. They distribute a significant number of free tickets to broaden access to search marketing knowledge.
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08:13brightonSEO US event detailsBrightonSEO's US event will be held in San Diego on November 9th and 10th, featuring about 12 speakers per day across three stages. To find more information and details about the event, visit us.brightonseo.com.
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11:47brightonSEO's unique learning and networking environmentWhat sets BrightonSEO apart is its diverse programming, combining short talks with substantial break times to encourage networking and discussions. The event stands out as a place where attendees can connect, learn, and build lasting relationships within the SEO community.
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16:09Topics to look out for at brightonSEOs search marketing eventThe event will cover topics such as AI, large language models, and generative search experiences with a practical focus on AIs impact on search marketing. It will help marketers learn how to integrate AI in their day-to-day activities to improve their work and make their lives easier.
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20:06brightonSEO USA event highlightsTowards the end of Thursdays session, attendees can look forward to a "give it up" session featuring practical tips and insights from the event's speakers. This is followed by a Google keynote on the second day, offering insights into Google's latest developments and initiatives.
Quotes
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"There are some great events out there, but it's tricky for an attendee to justify that $1,500, plus travel and accommodation to do that. However, we distribute a significant amount of brightonSEO tickets for free." - Kelvin Newman
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"One of the things we say to all of our speakers is that people are really interested in how to do the thing. You must provide some context of why it's important, but it also needs to be practical for the audience." - Kelvin Newman
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"Unlike other industries, in PPC and SEO, there's a culture of sharing knowledge and experience, a belief in its nobility. We aim to contribute to this knowledge sharing, allowing people to benefit from it."- Kelvin Newman
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"Weve programmed decent chunks of time for breaks. So you've got this opportunity to speak to the exhibitors, or have that conversation with someone who you've not seen for a period of time." - Kelvin Newman
Up Next:
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Part 1Brighton SEO comes the USA — Kelvin Newman // brightonSEO
Kelvin Newman, Founder of brightonSEO, explores brightonSEO’s US debut. Launching a well-established conference in a new country is no small feat, but that’s exactly what brightonSEO intends to do in its first US staging of Europe's largest search marketing conference. WIth 40 to 50 industry experts scheduled to speak, brightonSEO USA is poised to bring the SEO community together like never before. Today, Kelvin discusses the journey and highlights of bringing brightonSEO to the USA
